As part of the move to digital TV, scheduled for Feb 2009, the FCC has officially notified U.S. television broadcasters that the standard for transmitting TV over-the-air will change from analog to digital.
This means every conventional TV with an antenna will become obsolete, unless it is connected to a digital tuner. After the changeover to digital transmission, TVs will be unable to receive terrestrial analog RF TV broadcasts unless connected to a set-top box or other device that contains a digital tuner.
However, the majority of TV watchers will not be affected, because 80% of television viewers use cable or satellite television and virtually all satellite users and an increasing number of cable users already use set top boxes to view programming. Many of these set top boxes can receive digital transmissions.
Satellite TV vs Cable TV
In the battle between satellite television services and cable TV, satellite continued to gain market share this year, in doing so pushing cable penetration to a 17-year low.
Direct broadcast satellite TV is now used by approximately 27.6% of US TV-owning households, up from 24% this time last year. In the same period, wired cable penetration fell slightly from 62.1% to 61.3%, the lowest it’s been since February 1990.
As a result, there are now 15 U.S. markets where satellite television has overtaken cable as the dominant TV subscription method, the study found. These markets include Albuquerque, New Mexico; Springfield, Missouri; and Shreveport, Louisiana.
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